It is also a fact that although this generation is very much into technology, they also prefer green cars. That is the one and only reason that the sales of hybrid cars have increased so much in recent past. With all this fuss about exhaustion of fossil fuels, hybrid cars seem to be the future.
However, this new generation, or Generation Y wants all this at a low, or at least an affordable price range. Surveys conducted have shown that if the prices of cars increase in future, many of Generation Y population will withdraw from buying cars.