BMW Group has made six central assumptions for individual mobility in the coming decades, based on the main megatrends and future projections.
Mobility Becomes Versatile
New forms of mobility will open up countless opportunities for people to go where they want. BMW Group wants to be part of these forms of future mobility shaping.
Connectivity Becomes Second Nature
In the future, everything will be connected. BMW Group strongly believes that digitization and digital intelligence are meant to serve the people. This is the only way that will permanently improve the quality of life.
Mobility Becomes Personalized
Mobility will be more flexible and customized according to individual needs. In the future, personalized mobility will automatically ensure that the people can use the best means of transport and moving on their preferred route to a destination. For this, the BMW Group will provide carefully coordinated products and services.
Technology Becomes Human
The technologies are getting smarter and BMW believes that innovations are beneficial for people only if they are simple and easy to use. In BMW’s vision technologies must be able to learn from the people, and to adapt after them – in this way looking less technical but more human and familiar.
Energy Will Not Have Polluting Emissions
In the future, energy will come increasingly from renewable sources. BMW Group has a clear vision of environmentally compatible cars, which are built using renewable and recycled energy, without generating polluting emissions.
Responsibility Becomes Diverse
In the future, it will become even more important for global companies to take responsibility for the environment, but also for people, directly or indirectly laboring in that field of activity.
One aspect regarding both the company’s workforce, which includes over 100 different nationalities, as well as the people connected with various locations of the company too, is to promote intercultural exchange, and improve lives. BMW Group already supports over 200 environmental and social projects in over 42 countries. These projects involve partners and local communities to maximize their impact in the future.
Those six areas of interest include BMW Group’s vision of the future. It also forms the basis and inspiration for the Vehicles Vision design, presented to the public by the company to mark its centenary.
Each brand of BMW Group interprets the mobility of the future in a way that reflects its own values:
• BMW VISION NEXT 100 provides a preview of how the “driving pleasure” might look in the future.
• MINI VISION NEXT 100 offers a form of urban mobility that is completely individualized and always available.
• Rolls-Royce VISION NEXT 100 synthesizes the traditional luxury car.
• BMW Motorrad VISION NEXT 100 promises limitless freedom.